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SCAD StartUp

Role(s): Director (2021), Event Coordinator (2022)
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SCAD Startup is a yearly event hosted by FLUX, the UX club in collaboration with SCAD+. Students compete in teams of 2-5 in a week-long design sprint. They’re challenged to come up with a product or service concept based on a theme, and are given a toolkit of product design and service design resources to utilize. Each teams final deliverables are presented in the form of a pitch deck which they present to a panel of leading industry professionals that serve as mock investors. 

But in 2021, we did things differently. My co-director and myself decided to include a secondary track in order to benefit minority-owned small businesses that had been hit by the pandemic. At the end of the competition we raised nearly $100k, giving away $40k in student cash prizes and over $20k to those small businesses, as well as all of the pro bono student designs.

StartUp 2021 was our biggest year yet, reaching over 400 students across more than 30 majors, all while being completely virtual. You can find our site up here at /scadstartup.com
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